Make Your Podcast Sponsor-Ready: Craft Your Commercial Story

Kings Place - Wenlock Room, 90 York Way, London, N1 9AG

Make Your Podcast Sponsor-Ready: Craft Your Commercial Story

90 York Way, London, N1 9AG

Description

For many independent and hobbyist podcasters, securing sponsorship can feel out of reach. Not because your show isn’t valuable, but because you haven’t yet translated that value into a clear commercial story. This workshop will break down the commercial process so you can confidently attract sponsors.

An action-led session focused on helping you shape how your podcast is positioned to brands and potential partners. We’ll go beyond downloads and dig into what actually makes a podcast commercially attractive. It’s about applying ideas in real, usable ways rather than just talking about theory. You’ll learn how to articulate the real value of your show, not just in numbers, but in audience connection, niche authority, and cultural relevance.

How To Get Your Tickets

1. Book your desired number of tickets and await an email from us confirming your order. This is NOT a ticket

2. Present your confirmation on arrival at the venue. Ensure that you take personal ID with you or you may be turned away

Pricing Information

• No further payment applies beyond the TFG booking fee

Additional Information

• Doors open: 1:30pm | Show starts: 2pm

• For further event information, please visit here

Accessibility Information

• Please note: We recommend, where you have specific access requirements, bookings are made directly through the event organiser, however, we are here to assist where possible. Please get in touch with us prior to booking if you have access requirements. For accessibility information, please visit here

Key Terms of Sale

• Tickets are non-refundable / non-exchangeable
• Tickets cannot be resold or transferred
• The account holder must be in attendance at the event
These are the key terms. Full terms apply and are available here

Genre
Dates & times

Saturday, 12 Sep 2026 2:00pm to 4:00pm

Important information - please read

For many independent and hobbyist podcasters, securing sponsorship can feel out of reach. Not because your show isn’t valuable, but because you haven’t yet translated that value into a clear commercial story. This workshop will break down the commercial process so you can confidently attract sponsors.

An action-led session focused on helping you shape how your podcast is positioned to brands and potential partners. We’ll go beyond downloads and dig into what actually makes a podcast commercially attractive. It’s about applying ideas in real, usable ways rather than just talking about theory. You’ll learn how to articulate the real value of your show, not just in numbers, but in audience connection, niche authority, and cultural relevance.

How To Get Your Tickets

1. Book your desired number of tickets and await an email from us confirming your order. This is NOT a ticket

2. Present your confirmation on arrival at the venue. Ensure that you take personal ID with you or you may be turned away

Pricing Information

• No further payment applies beyond the TFG booking fee

Additional Information

• Doors open: 1:30pm | Show starts: 2pm

• For further event information, please visit here

Accessibility Information

• Please note: We recommend, where you have specific access requirements, bookings are made directly through the event organiser, however, we are here to assist where possible. Please get in touch with us prior to booking if you have access requirements. For accessibility information, please visit here

Key Terms of Sale

• Tickets are non-refundable / non-exchangeable
• Tickets cannot be resold or transferred
• The account holder must be in attendance at the event
These are the key terms. Full terms apply and are available here

Genre
Tickets
You may purchase a maximum of 2 tickets for this event.

Free Ticket

£2.95 Booking fee per person

Location

Kings Place - Wenlock Room

90 York Way

London

N1 9AG

How to find us